San Hou Lei Brand Identity Design
San Hou Lei
Brand Identity Design
San Hou Lei is located in Rua do Cunha, Taipa. It is a bakery shop full of love. The owner insists on hand-made, natural material selection, and deep tasty memory everywhere.
The famous bird's nest egg tarts make us happy in the city!
San Hou Lei do not only represent its brand, but also accompany to the development of Taipa district in the past, so the logo is presented in a nostalgic way, combined with the symbol of egg tarts, bringing a sense of history and identity.
At that time, Taipa was surrounded by rivers, and the shops and houses around it, mostly made of wooden houses, have represented the development of the area in the past 30 years. Therefore, the illustrations mainly focus on the old appearance and decoration of the shop, the chief making cakes and having interaction of guests, so that the young generation can understand the special history of Taipa shop and experience the development of Taipa with cuisine while tasting the food. It expressed a series of products and decoration, highlighting its story.