Burger ImControl Brand Identity Design
Client Name
Burger ImControl
Year
2022
Type
Brand Identity Design
Printing
Photography
Career
Burger
漢堡失控是澳門新開的一間漢堡店，創辦人希望在這快節奏的時代，每個人都可以透過快餐獲得超大的滿足感。設計靈感源於“失控”的主題，結合獨特的個性，聯想到了火山。世界上的每一座火山都是獨一無二的，就像是每個獨立又獨特的我們。
Burger ImControl is a newly opened burger restaurant in Macau. The founder hopes that in this fast-paced era, everyone can get a great sense of satisfaction through fast food. The design is inspired by the theme of "out of control", combined with a unique personality. We come up the idea of volcanoes. Every volcano in the world is unique, just like each of us is independent and unique. The volcano and burgers are visualized through illustrations, and elements of volcanic eruptions are added to the inside of the packaging box. We use bright fluorescent colors which has distinct recognition and personality in the fiercely competitive fast food market.
